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Impact Storytelling
We integrate human-centered storytelling into all of our practice areas because we know stories can transform the world. Stories amplify, inform, and educate audiences in a way we can all relate to as human beings. For our partners, stories build trust, create connections, and most effectively illustrate to stakeholders their positive impact and outcomes as organizations.
Our solution
We harness the transformational power of stories to effectively communicate impact to key stakeholders. The Center is unique in that our industry-leading filmmakers, graphic designers, writers, and storytellers work in partnership with our impact investing, strategy, and finance teams to amplify the impact our clients have across the world.
We empower our partners to drive engagement and action through a wide array of narrative forms.
- Human-centered film and video
- Informative data visualization
- Immersive graphic and motion design
- Strategic impact communications and messaging
SECTORS WE ARE WORKING IN
Social service and environmental organizations
Private sector/for-profit organizations
Investment portfolios
Foundations and philanthropic portfolios
Impact Definition
Assess the current impact measurement process rooted in performance to date. Clarify theory of change and define associated key performance indicators.
How are we different?
We believe impact-focused storytelling is a unique art form all its own with practical, sustainable, and financial implications for our impact-oriented clients. We elevate storytelling alongside impact investing, strategy, and finance.
- Our team includes full-time time impact filmmakers and designers who are integrated into all of our practice areas and projects.
- We infuse our work for clients with the hyper-creativity, energy, and enthusiasm of film, design, and communications students into our storytelling operations.
Why storytelling matters to us
- Everyone’s story has value.
- Authentic storytelling and design thinking can have a transformational impact on our world and on people’s lives.
- Change can be intentionally designed and we strive to do so by amplifying underserved voices and seeking to inspire a broad audience.
Impact Films
The Sorenson Impact Center is committed to showcasing innovative solutions to social problems utilizing the cutting edge of impact investing, impact measurement and data science. To date, the Center has launched 40 powerful short films.
SoLa Impact: Real Change in South Central L.A.
SoLa Impact has been recognized as a Forbes OZ 20 Grand Prize Winner for their transformative work in using opportunity zones to create jobs and deliver affordable housing for people and communities in South LA.
Defy Ventures
With transformative efforts to reduce recidivism across 6 states, Defy Ventures is realizing already developed entrepreneurial skills of the incarcerated through a rigorous educational program that provides a fair “first chance” and an opportunity for success as inmates re-enter society.
Liberty and Justice
Inspired by the Women’s Peace Movement that ended Liberia’s ravaging civil war, social entrepreneur Chid Liberty returned to Liberia in 2010 to start the first fair trade apparel manufacturing company in Africa.
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View Impact storytelling team
Kathryn Colton
Creative Director, Marketing, Communications
Maya Givens
Student Fellow, Graphic Design
Amanda Lee
Director of Events & Convenings
Robert Munson
MD, Marketing, Communications | President, SOCAP Global, PBC
Ava Musick
Student Fellow, Video
Ryan Perkins
Sr. Associate Graphic Designer, Marketing, Communications
Our work
Our work across multiple areas of impact expertise across the globe has helped our partners fully realize their impact vision.
Impact storytelling updates
